Leadership today happens as much online as it does in the office, and your digital presence can be a career accelerant. Brigette Zorn shows how to use our modern media eco-system to earn trust, get noticed and open doors, backed by data on how visibility drives success.
In this session, participants will learn:
1. Why your digital presence matters: How online visibility drives trust, recruitment, employee engagement and business outcomes.
2. Authenticity at scale: How to share content that's both personal and professional, without oversharing.
3. Sustainable influence: A framework for creating consistent, high-impact content without burning out.
About the Speaker:
Brigette Zorn is a media trainer and communications strategist who helps politicians, c-suite executives and community leaders build trust and authority. Whether preparing for a podcast interview, stepping into the spotlight with national media or refining their digital presence, she equips today's leaders to master the art of modern influence. A veteran strategist with nearly 20 years in messaging and media, Brigette managed Joy Hofmeister's 2022 run for governor of Oklahoma, one of the strongest Democratic performances in the country that year. She believes trust is increasingly won or lost online and is passionate about helping real-world experts Take Back the Internet.
popUP sessions are powered by our partners at Tulsa Tech.
Free for Gradient Members
$10 for Non-Members